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GREEN
COLOURS
The popularity of green colours at Paperworld really stood out. This is probably enhanced by the popularity of plant icons. Lots of different shades are presented within exhibitions at Paperworld but this green especially looks really strong. This green has been developed on more graphic styled products leaving the yellow/green to more naturally illustrated styled products. 
Green is less popular in the UK because it is considered bad luck. This green though is on the blue side giving it a brighter feel.
綠色調(diào)
法蘭克福國(guó)際文具展上，大量流行的綠色調(diào)十分突出。可能是植物圖案的流行所推動(dòng)的。法蘭克福國(guó)際文具展上，展品中呈現(xiàn)了大量不同綠色調(diào)，但是，這種綠色看起來(lái)尤為強(qiáng)勢(shì)。這一綠色調(diào)被用在更加抽象的、風(fēng)格化的產(chǎn)品上，相對(duì)的，黃色/綠色被用在更加自然的、插畫(huà)風(fēng)格的產(chǎn)品上。

在英國(guó)，因?yàn)橄笳髦鴫倪\(yùn)氣，綠色不那么流行。偏向藍(lán)色的綠色帶來(lái)更加明亮的感覺(jué)。

★文章來(lái)自《2019德國(guó)法蘭克福國(guó)際文具展分析報(bào)告》。  

★點(diǎn)擊此處，查看更多報(bào)告詳情:http://www.www33hhxx.com/report/22.html

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